Young Entrepreneur to watch out for!

26 Nov

Carmen Croxall runs The Very Vintage Hire Company, hiring out vintage and retro items to weddings and other events.  Carmen has built this business from scratch in just over a year whilst she was just 24.  She now hires out to events every weekend and is brimming with ideas for the future.  This girl is one to watch!

How did The Very Vintage Hire Company start?

14 months ago I was selling cake stands at pannier markets, and someone brought a large order for a wedding.  I realized I could sell in bulk to brides and grooms.  But the constant making of beautiful items was rather time consuming and there is a limit to how much one person can make and sell, so I thought why not hire them?  I was a single mum and a student and I was literally living on the breadline.  So I brought crockery as and when at the cheapest price could find.  I started to build a collection of vintage china. Then saving money, and spending most of my student loan I reinvested in stock and it just grew!  Now, after many changes to the business we have units full of stock, several members of staff and bookings up till 2015.

What is the best thing about running your own business?

The best thing is the raw belief that one day I will make it big and all the hard work with pay off.  It may be hard but its the most exciting, satisfying thing I have ever done. I have met some amazing people, been involved in some great ideas and learnt so much already, and it’s only just the beginning.

What is the hardest thing about running your own business?

Keeping on top of everything! Because it expanded so quickly I’ve had to actively discourage bookings over winter to sort the infrastructure to so it will be able to cope with another summer of huge demand.  I advise everyone to have a backup plan if things suddenly take off.

Are people surprised when they find out how young you are?

Yes, I am often met with disbelief.  Sometimes when I meet people I can tell they are a bit skeptical of me until I get talking. I once arrived at a business meeting and got directed out of the room as the people there thought I had wondered in lost!  I have even been mistaken for my own PA!

How do you market your business?

Social media all the way.  I have created a Facebook page, website, twitter account, youtuble channel, linkedin profile, pintrest profile and ebay business seller account and keep these updated daily. I have learnt use quality always over quality, don’t spam your followers and likers with irrelevant posts. Don’t share other businesses photos and posts, create your own. Give your audience shareable content not repetitive or boring or self indulgent. Great photos, engaging and relevant unopinionated posts get me an average of 10 new likes a day on facebook.  Also paid Facebook advertising engages my target market.

What are your plans for the future?

So much. Having realized that I can do it, it feels like nothing can stop me now. I am currently working on some exciting viral marketing campaigns and a brand new company. I want to continue to work hard and build an amazing future for myself and my son.

https://www.facebook.com/vintagehire

http://www.veryvintagehire.co.uk/

6 Responses to “Young Entrepreneur to watch out for!”

Trackbacks/Pingbacks

  1. Happy New Year! | Opportunity Plus South West - December 31, 2012

    […] The Very Vintage Hire Company […]

  2. The Attic | Flexi-Mum - February 8, 2013

    […] in November, on the Opportunity Plus South West blog, we introduced you to Carmen Croxall, letting you know that she was an young entrepreneur to look out for.  Carmen started a small […]

  3. Just how important is Social Media to business? | Opportunity Plus South West - February 18, 2013

    […] Check out some of the interviews we have completed for the blog with businesses that use social media: Rocket & Co, Just for Tiny People, The Very Vintage Hire Company. […]

  4. One to watch | Flexi-Mum - April 1, 2013

    […] You can read our full interview with Carmen here. […]

  5. Some businesses to check out if you’re planning an event | Opportunity Plus South West - April 8, 2013

    […] Find out more about the young entrepreneur that started the company in our interview, here, and check out her new shop, the Attic, based on Exeter […]

  6. Can your business afford not to be involved in the weddings industry? | Opportunity Plus South West - September 30, 2013

    […] special mention goes out to The Very Vintage Hire Company Ltd.  Started just two years ago by a young single Mum, this is a business that has gone from strength to strength.  They now have a beautiful, […]

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